We created a private WhatsApp Community for leading changemakers in the movement for ethical consumption to exchange insights and explore collaboration on shared challenges and opportunities. Folks here are focused on fundamentally shifting demand, mindsets, culture and the future of our economy. They're not here to market an ethical brand.

Community Interests

In response to a survey question "what would you want our private group to share?", group members expressed enthusiasm for all of the following:

• Connect with other leaders in the movement

• Share celebrations of progress in the movement

• Share upcoming events

• Share insights (news, articles, reports)

• Share resources (tips, tools, materials)

• Share support (feedback, guidance, solidarity)

• Share connections (funders, experts, networks)

• Share funding opportunities

• Share hiring opportunities

• Share needs & offers (specific)

• Share collaboration opportunities (co-creative)

Community Rules

• Consider the Community Interests. Please consider the ‘Community Interests’ above when sharing content. Prioritize collaboration over promotion. Spam and irrelevant messages aren't allowed.

• Be Kind and Inclusive. Please treat everyone with respect. Degrading comments and personal attacks aren’t acceptable.

• Respect Everyone's Privacy. We value mutual trust. What's shared in the groups should stay in the groups, unless explicitly requested to be shared publicly. (Keep in mind that some publicly viewable links are intended only for those who receive the link. When in doubt, ask!)